Category: Cause-Related Marketing

How to Impress Friends and Influence Millennials

I feel like ever since I have entered the advertising world, a common question I am always hearing is “How can we grab the attention of millennials?” We (myself included) are the generation du jour. We’re tech-savvy. We’re influencers. We’re the target audience that marketers want to speak to, but can’t always find the most…
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Update Your PR Status with Social Media Strategy

Though public relations and social media are two unique forms of marketing, there are methods that can fuse these two efforts together to generate notable results to enhance your organization’s brand. It is important to continuously find ways to make the most out of your online presence. By merging social media and PR strategy together,…
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