ABC was selected by a premier coin maker to market its limited-edition series to collectors around the world. Sold through only a handful of retailers on four continents, Choice Mint coins created quite a buzz among hobbyists.
In addition to a website redesign, ABC helped launch Choice Mint’s limited releases with package design and video.
ABC’s creative team was challenged to make artistic interpretations that captured the essence of themes like Camelot and Norse mythology. The first coin promoted by ABC sold out within one week of its release.