We partnered with CenterState CEO and the city of Syracuse on their Syracuse Surge project to create a brand as bold as the initiative itself.
Syracuse Surge includes an unprecedented series of investments in tech infrastructure that will position Syracuse as one of America’s “smartest” cities and a global leader in the New Economy. Surge works to ensure inclusive growth through talent and workforce development; minority, women, veteran and disabled-owned (XBE) business development; and community engagement.
ABC put together a logo, website and overall branding for this important initiative. Watch how we did it below.