Leading the ‘Good Life’

(11/4/19 – Syracuse, N.Y.) It’s well-documented that Syracuse is one of the poorest cities in the nation and the unfortunate home to the highest concentration of African American and Latino poverty in the country. This often leads to high crime rates, especially for youth who lack structure and access to opportunity. Enter the Good Life…
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ABC Adds Graphic Designer

(11/4/19 – Syracuse, N.Y.) There is a new face here at ABC. We’ve added Graphic Designer Zach Leader to our creative team. Zach is a graduate of Le Moyne College with a degree in communications and film studies along with a minor in marketing. From a young age, Zach dabbled in graphic design. Whether it…
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ABC Meets Retail Innovator Johnny Cupcakes

(10/10/19 – Binghamton, N.Y.) ABC Creative had the opportunity to sit down with and capture the story of famous entrepreneur Johnny Cupcakes. Cupcakes, also known as Johnny Earle, is the creator of the world’s first T-shirt bakery. Today, he has opened up more than 400-plus pop-up shops all over the world. Earle presented as Keynote…
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ABC Work Honored with Tourism Award

(9/27/19 – Auburn, N.Y.) ABC Creative, Central New York, Dutchess and Sullivan counties were recently recognized by the New York State Tourism Industry Association (NYSTIA) with the Tourism Excellence Award. The collaborative Beyond the Big Apple guide was aimed at overseas travelers and translated into German as well. It featured a nine-day itinerary for each…
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Welcome Jamie Lynn

(9/6/19 – Syracuse, N.Y.) Did you hear? ABC has grown! Recently we added Account Manager Jamie Lynn Pearce-Allen to the team. As a graduate from the Whitman School of Business at Syracuse University with previous work in design and merchandising fields, she says building and developing new ideas come natural to her. Jamie Lynn has…
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