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Video, Imagery Drive Manufacturer’s Website Redesign by ABC Creative Group

(4/7/2015 – Auburn, N.Y.) A redesigned website for international manufacturer Currier Plastics raises the profile of the company’s products and process with a clean, contemporary look and streamlined interface crafted by ABC.

currier_web
Currier Plastics' image-driven website created by ABC Creative Group features a video header and parallax scrolling.

The site incorporates ABC-produced video prominently on the home page and throughout in the form of technology demonstrations. Full-width imagery dominates every page of the site to capture the attention of prospective clients.

Auburn-based Currier Plastics produces all types of packaging, electronics components, medical products and industrial measurement tools for domestic and international companies, making the site an essential part of its marketing strategy. ABC put an emphasis on lead generation and Currier Plastics’ V2 technology, one of its top competitive advantages.

On the back end, a user friendly content management system ensures updates can be made easily by the company’s staff.