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ABC Meets Retail Innovator Johnny Cupcakes

(10/10/19 – Binghamton, N.Y.) ABC Creative had the opportunity to sit down with and capture the story of famous entrepreneur Johnny Cupcakes.

Cupcakes, also known as Johnny Earle, is the creator of the world’s first T-shirt bakery. Today, he has opened up more than 400-plus pop-up shops all over the world.

Earle presented as Keynote Speaker at the 2019 Southern Tier YP Summit, a networking event for young professionals sponsored in part by our client, Visions Federal Credit Union. We worked with Visions to coordinate the interview with Earle, determine what relevant content to create and produce the video.

The in-depth interview captured his story and insights into the marketing industry and personal finance. Our videographer was also on hand during the YP Summit event to capture additional footage for Visions.