(4/1/20 – Syracuse, N.Y.) At ABC we are storytellers. We capture an audience and take them on a journey. That’s how we developed Brew Central, America’s Craft Brew Destination, and the Stories On Tap webseries for the Visit Central New York Tourism Region.
Brew Central is not just a website, but a community that consists of the local distilleries, breweries, wineries and cideries in rich-with-brew-history area. Over the several years since we launched Brew Central, we have been able to help our partners grow through social media, influencer relations and with Stories on Tap.
So, it was no surprise when we heard that some of them have switched up their craft to produce hand sanitizer as a public service. These Brew Central partners come from all parts of Central New York, including 1911 Distillery, Cooperstown Distillery, Kymar Farm Distillery. Other Brew Central Partners who have transitioned from vodka to hand sanitizer include Old Home Distillers and Waterman’s Distillery.
At ABC, we love hearing about our Brew Central partners making headlines and helping make positive changes. This is just another chapter to add to their stories. To those of here in Central New York: Remember to support and drink local during these difficult times. Cheers!