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New York State Travel & Vacation Association (NYSTVA) Has Chosen ABC Creative Group as Agency of Record

Syracuse, NY - 7/24/08

The New York State Travel and Vacation Association (NYSTVA) has chosen ABC Creative Group out of Syracuse as Agency of Record and is pleased to partner with the agency on a new online marketing campaign.

“ABC Creative Group has demonstrated both an outstanding body of creative work in general, as well as a deep understanding of how best to market New York State's unique tourism products in particular. Travis Bort and his staff really understood what we needed creatively and were also able to keep the ideas within the budget parameters we could manage, and that we really appreciated”, explained Suzanne M. Bixby, President of NYSTVA.

NYSTVA is organized for the purposes of bringing together New York State tourism industry interests to: advocate government policies and programs which will strengthen the industry; to raise the level of professionalism within the industry; to encourage the development of cooperative relationships and partnerships among its members; and to raise consumer awareness and appreciation of travel and vacation opportunities in New York State. For more information about NYSTVA, please visit www.nystva.org.

ABC Creative Group is an idea-based advertising agency. For more information about ABC, please call Travis Bort at 315-471-1002.