(5/30/19 – Syracuse, N.Y.) ABC Creative is proud to announce that The CanTeen will receive a complete rebrand as part of the sixth annual 24hr. Brand Bash.
The CanTeen is a unique community organization that welcomes eighth- to 12th-graders for after-school recreation, conversation and guidance. Their services include the facility itself, where teens can play sports or just relax with friends as well as mentorship.
With a mission to encourage youth to live safe, healthy and fulfilling lives through positive relationships with adult role models, The CanTeen is celebrating 20 years of operation. ABC made a visit to congratulate them in person and get a better understanding of their space and what they do in preparation of our big day.
On June 6, ABC will set out to rebrand the organization top to bottom in just 24 hours. The agency’s services will include fresh photography and video, a website redesign, creative media, collateral, public relations assistance and whatever else the creative team comes up with.
It is our sixth year working from sunup to sunup and we’ve proudly donated marketing makeovers to some great CNY nonprofits, including David’s Refuge, Oswego Industries, Clear Path for Veterans, Chadwick Residence and HOPE for Bereaved.
Community members from all over Central New York were asked to submit nominations and did so in impressive fashion, bringing dozens of organizations to our attention. It was a tough choice as always.
The 24hr. Brand Bash wouldn’t be possible without the partners who work overtime (literally) to help us make this rebrand come to life. Our 2019 partners include The Lab Creative Studio, Heather Rodriguez Photography, Ansun Print Pros, Business Journal News Network, Galaxy Communications, Lamar Advertising, Spectrum, Just the Right Stuff and Visions Federal Credit Union.
Enjoy all the madness and magic that comes with our annual celebration of community service by following #24hrBrandBash on Facebook and Instagram. Now if you don’t mind, we have to go get some rest before the big day(s)!