The nonprofit Redhouse multi-arts organization is dedicated to the production and presentation of multi-disciplinary works in theater, music and visual art. ABC has been behind the scenes of the past few years, including a historic season that saw a highly anticipated move to new space in the heart of Syracuse.
ABC designers were challenged to generate interest in the move and upcoming slate. They focused on the brand-new City Center space as the star, touring the location and meeting with the architect. The designers adapted samples of the tile, cloth and metal that the interior will have for the print piece, which mimics the textures as well as the colors.
The cover of the guide, produced at a larger size to signal a more spacious home for the Redhouse, includes elements of blueprints, renderings and other visuals inspired by the research.