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Stay up to date on our projects, people and blog posts with the Creative Brief, a monthly compilation of all things ABC.

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For-Profit Brands and Cause-Related Marketing: It’s Working

Tags: ads, advertising, Always, branding, cause, content, Dove, marketing, Microsoft, spots, Super Bowl, television, tv, youtube

Dads, Dogs and Automobiles: ABC’s Take on Advertising’s Biggest Night

Tags: ads, Big Game, commercials, onion dip, spots, Super Bowl, television, tv

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