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copywriting

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Why You Need a Style Guide and How to Make One

Tags: AP style, communications, content, content marketing, copywriting, how to, online video, oxford comma, search engine optimization, seo, style guide, tabs, web writing, Writing

Google’s RankBrain Makes Smart Content Strategy and SEO Even More Valuable

Tags: algorithms, branded content, content, content generation, content marketing, content-development, content-strategy, copy, copy generation, copywriting, digital marketing, google, marketing, marketing strategy, online video, RankBrain, search, search engine optimization, seo, video, video production

PR May Be Your Most Valuable Marketing Tool

Tags: branding, Buzzfeed, communication, communications, content, content marketing, copy generation, copywriting, marketing, marketing strategy, Mashable, online video, pr, public relations, ROI, social media, social sharing, strategy, trends, video

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