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What’s Up?

Stay up to date on our projects, people and blog posts with the Creative Brief, a monthly compilation of all things ABC.

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The Rules of the Interview

Tags: articles, case studies, content, content marketing, copy development, copywriting, interview, pro tips, storytelling, video, video production, white papers, Writing

Why YouTube Titles, Descriptions and Tags Matter

Tags: content, content marketing, content strategy, description, google, keywords, search engine optimization, seo, strategy, tags, title, video, youtube

Illustrating a Narrative with YouTube Ads

Tags: ad sequencing, branded content, content marketing, content strategy, digital, digital marketing, digital media, marketing strategy, media strategy, strategic marketing, strategy, video, video ad sequencing, video content, video production, youtube

SAIL 2020 – What Is the Advertising Industry Talking About?

Tags: advertising, agency, business, content, content marketing, creative, marketing, marketing insights, social media, video

How Streaming Is Leading Advertising Strategy in 2020

Tags: advertising, AI, branded content, branding, content, content marketing, marketing insights, marketing strategy, video, video listening, video production, youtube

Project Insight: Raising Awareness, Funds for McMahon Ryan

Tags: advertising, branding, content marketing, event promotion, marketing strategy, video

Project Insight: A Marketing ‘Journey’ with the Baseball Hall of Fame

Tags: creative, creative process, digital marketing, email marketing, marketing insights, marketing strategy, media placement, mobile marketing, social media, video

The 4 Keys to Great Cause-Related Marketing

Tags: advertising, branding, content marketing, creative, marketing, marketing insights, marketing strategy, pro tips, strategy, tips, video

My Staff Works 30 Hours Straight … and They Like It

Tags: advertising, agency, agency life, billboard, branding, broadcast, cause related marketing, content marketing, creative, digital marketing, event promotion, fundraising, logo, marketing strategy, media placement, nonprofit, press releases, print, public relations, radio, social media, strategy, Travis, video, video production, web, website, Website design, website development

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