Category: Video

The Value of 8 Seconds and Other Takeaways from NAB 2019

We took a recent trip to Las Vegas, Nevada, to attend the National Association of Broadcasters Show, aka “NAB Show.” During the visit, we experienced the newest technology hands-on and heard from industry leaders in technology, media and marketing. Here’s a sampling of their observations … A viewer’s attention span is only 8 seconds ……
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How to Spark a Social Media Conversation Using Hashtags

Originally designed for Twitter, hashtags have been integrated across multiple social platforms, especially Instagram and even a bit on Facebook. Hashtags are all about sparking conversation. Social users often use hashtags to search for specific content they are the most interested in. But, how do you decide which ones are right for your brand? Here…
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