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PR May Be Your Most Valuable Marketing Tool

Tags: branding, Buzzfeed, communication, communications, content, content marketing, copy generation, copywriting, marketing, marketing strategy, Mashable, online video, pr, public relations, ROI, social media, social sharing, strategy, trends, video

Consider the Company Goals, Culture and Message before Rebranding

Tags: brand ambassadors, business, Business Journal News Network, buy-in, Central New York, Central New York Business Journal, communication, company, corporate identity, culture, internal marketing, logo, marketing, messaging, rebranding

Small Business Doesn’t Have to Stay Small with a Creative Marketing Strategy

Tags: advertising, business, campaign, communication, communications, consulting, creative, marketing, marketing strategy, professional development, small business, social, social media, strategy, web

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